
HOW PHARMACIES ARE BORN
how pharmacies are born
Helena Zimbro
Brasil
2023
Videoarte
Curta-Metragem
In the last three years, more than 29,000 pharmacies have opened in Brazil. In Rio de Janeiro, there is one pharmacy for every 2,600 inhabitants. In the Laranjeiras neighborhood, when bakeries, snack bars, bookstores, and beauty salons close, the question immediately arises: will they become pharmacies?
"How pharmacies are born" is a video poem about this recent phenomenon of transformation of the urban landscape and the emotional memories we cultivate for our surroundings.
general information
edition
8° Festival ECRÃ
date and
time
Cinemateca do MAM, Estação NET Botafogo, Streaming do ECRÃ
27-30/06/2024
04-07/07/2024
15h-20h
24h por dia
Presence of the director at the Round Table, check the schedule
duration in min
6
debut
Première Internacional
classification
indicative
10 anos / Not recommended for children under ten years old / Não Recomendado Para Menores de Dez Anos
trailer
festivals where he performed
tags
tags
Helena Zimbro
Helena Zimbrão is a master's student at PPGCine-UFF and holds a degree in Cinema and Audiovisual from the same institution. She researches street cinema and social practices; she works with direction and editing. Her authorial projects move between photography and video art, exploring analog and digital media.
In 2020, she had three award-winning works: the vignette "Curta a Distância" (Popular Jury of Canal Curta!) and the video arts "Sinfonia da Rotina" (Festival Mov Cidade) and "Ensaio Sobre a Insegurança" (Festival do Minuto).
In 2022, she won her first international award at the Rootstock Music Festival, with the virtual show by artist Katarina Assef - in which Helena is responsible for the creative direction and editing.
In 2023, he worked as an assistant editor, photographer and direct sound on the short film Visões do Paraíso, by Cristiana Miranda, and had his video poem entitled “como nasceram as farmácias” shown in the exhibition "O cotidiano em movimento", at the Centro Cultural Correios.

more information